diff --git a/.github/workflows/ci.yml b/.github/workflows/ci.yml
index b70206917..16de1395e 100644
--- a/.github/workflows/ci.yml
+++ b/.github/workflows/ci.yml
@@ -108,7 +108,7 @@ jobs:
       decentraland_js_runtime_s3_bucket_key: ${{ steps.publish_dcl_js_runtime.outputs.s3-bucket-key }}
       decentraland_ecs_bucket_key: ${{ steps.publish_ecs.outputs.s3-bucket-key }}
     env: 
-      IS_A_PR: github.event.pull_request.number != 'null' && github.head_ref != 'refs/heads/protocol-squad'
+      IS_A_PR: github.event.pull_request.number != 'null' && github.head_ref != 'protocol-squad'
     steps:
       - name: (PR) change @dcl/react-ecs dependencies versions to point to s3 url
         if: ${{ env.IS_A_PR }}
@@ -151,7 +151,7 @@ jobs:
         with:
           registry-url: 'https://registry.npmjs.org'
           custom-tag: protocol-squad
-          branch-to-custom-tag: refs/heads/protocol-squad
+          branch-to-custom-tag: protocol-squad
           access: public
           cwd: ./packages/@dcl/js-runtime
           ## use action runId instead of current date to generate snapshot numbers
@@ -162,7 +162,7 @@ jobs:
           s3-bucket: ${{ secrets.SDK_TEAM_S3_BUCKET }}
           s3-bucket-key-prefix: '@dcl/js-sdk-toolchain/branch/${{ github.head_ref || github.ref }}/@dcl/js-runtime'
         env:
-          BRANCH_NAME: ${{ github.ref }}
+          BRANCH_NAME: ${{ github.head_ref }}
           NODE_AUTH_TOKEN: ${{ secrets.NPM_TOKEN }}
           AWS_ACCESS_KEY_ID: ${{ secrets.SDK_TEAM_AWS_ID }}
           AWS_SECRET_ACCESS_KEY: ${{ secrets.SDK_TEAM_AWS_SECRET }}
@@ -173,7 +173,7 @@ jobs:
         with:
           registry-url: 'https://registry.npmjs.org'
           custom-tag: protocol-squad
-          branch-to-custom-tag: refs/heads/protocol-squad
+          branch-to-custom-tag: protocol-squad
           access: public
           cwd: ./packages/@dcl/ecs
           ## use action runId instead of current date to generate snapshot numbers
@@ -184,7 +184,7 @@ jobs:
           s3-bucket: ${{ secrets.SDK_TEAM_S3_BUCKET }}
           s3-bucket-key-prefix: '@dcl/js-sdk-toolchain/branch/${{ github.head_ref || github.ref }}/@dcl/ecs'
         env:
-          BRANCH_NAME: ${{ github.ref }}
+          BRANCH_NAME: ${{ github.head_ref }}
           NODE_AUTH_TOKEN: ${{ secrets.NPM_TOKEN }}
           AWS_ACCESS_KEY_ID: ${{ secrets.SDK_TEAM_AWS_ID }}
           AWS_SECRET_ACCESS_KEY: ${{ secrets.SDK_TEAM_AWS_SECRET }}
@@ -207,7 +207,7 @@ jobs:
         with:
           registry-url: 'https://registry.npmjs.org'
           custom-tag: protocol-squad
-          branch-to-custom-tag: refs/heads/protocol-squad
+          branch-to-custom-tag: protocol-squad
           access: public
           cwd: ./packages/@dcl/react-ecs
           ## use action runId instead of current date to generate snapshot numbers
@@ -218,7 +218,7 @@ jobs:
           s3-bucket: ${{ secrets.SDK_TEAM_S3_BUCKET }}
           s3-bucket-key-prefix: '@dcl/js-sdk-toolchain/branch/${{ github.head_ref || github.ref }}/@dcl/react-ecs'
         env:
-          BRANCH_NAME: ${{ github.ref }}
+          BRANCH_NAME: ${{ github.head_ref }}
           NODE_AUTH_TOKEN: ${{ secrets.NPM_TOKEN }}
           AWS_ACCESS_KEY_ID: ${{ secrets.SDK_TEAM_AWS_ID }}
           AWS_SECRET_ACCESS_KEY: ${{ secrets.SDK_TEAM_AWS_SECRET }}
@@ -229,7 +229,7 @@ jobs:
         with:
           registry-url: 'https://registry.npmjs.org'
           custom-tag: protocol-squad
-          branch-to-custom-tag: refs/heads/protocol-squad
+          branch-to-custom-tag: protocol-squad
           access: public
           cwd: ./packages/@dcl/inspector
           ## use action runId instead of current date to generate snapshot numbers
@@ -265,7 +265,7 @@ jobs:
         with:
           registry-url: 'https://registry.npmjs.org'
           custom-tag: protocol-squad
-          branch-to-custom-tag: refs/heads/protocol-squad
+          branch-to-custom-tag: protocol-squad
           access: public
           cwd: ./packages/@dcl/sdk-commands
           ## use action runId instead of current date to generate snapshot numbers
@@ -276,7 +276,7 @@ jobs:
           s3-bucket: ${{ secrets.SDK_TEAM_S3_BUCKET }}
           s3-bucket-key-prefix: '@dcl/js-sdk-toolchain/branch/${{ github.head_ref || github.ref }}'
         env:
-          BRANCH_NAME: ${{ github.ref }}
+          BRANCH_NAME: ${{ github.head_ref }}
           NODE_AUTH_TOKEN: ${{ secrets.NPM_TOKEN }}
           AWS_ACCESS_KEY_ID: ${{ secrets.SDK_TEAM_AWS_ID }}
           AWS_SECRET_ACCESS_KEY: ${{ secrets.SDK_TEAM_AWS_SECRET }}
@@ -308,7 +308,7 @@ jobs:
         with:
           registry-url: 'https://registry.npmjs.org'
           custom-tag: protocol-squad
-          branch-to-custom-tag: refs/heads/protocol-squad
+          branch-to-custom-tag: protocol-squad
           access: public
           cwd: ./packages/@dcl/sdk
           ## use action runId instead of current date to generate snapshot numbers
@@ -319,7 +319,7 @@ jobs:
           s3-bucket: ${{ secrets.SDK_TEAM_S3_BUCKET }}
           s3-bucket-key-prefix: '@dcl/js-sdk-toolchain/branch/${{ github.head_ref || github.ref }}'
         env:
-          BRANCH_NAME: ${{ github.ref }}
+          BRANCH_NAME: ${{ github.head_ref }}
           NODE_AUTH_TOKEN: ${{ secrets.NPM_TOKEN }}
           AWS_ACCESS_KEY_ID: ${{ secrets.SDK_TEAM_AWS_ID }}
           AWS_SECRET_ACCESS_KEY: ${{ secrets.SDK_TEAM_AWS_SECRET }}
@@ -336,7 +336,7 @@ jobs:
         with:
           registry-url: 'https://registry.npmjs.org'
           custom-tag: protocol-squad
-          branch-to-custom-tag: refs/heads/protocol-squad
+          branch-to-custom-tag: protocol-squad
           access: public
           cwd: ./packages/@dcl/playground-assets
           ## use action runId instead of current date to generate snapshot numbers
@@ -347,13 +347,13 @@ jobs:
           s3-bucket: ${{ secrets.SDK_TEAM_S3_BUCKET }}
           s3-bucket-key-prefix: '@dcl/js-sdk-toolchain/branch/${{ github.head_ref || github.ref }}'
         env:
-          BRANCH_NAME: ${{ github.ref }}
+          BRANCH_NAME: ${{ github.head_ref }}
           NODE_AUTH_TOKEN: ${{ secrets.NPM_TOKEN }}
           AWS_ACCESS_KEY_ID: ${{ secrets.SDK_TEAM_AWS_ID }}
           AWS_SECRET_ACCESS_KEY: ${{ secrets.SDK_TEAM_AWS_SECRET }}
   notify_deployment:
     needs: [build]
-    if: github.event.pull_request.number != 'null' && github.head_ref != 'refs/heads/protocol-squad'
+    if: github.event.pull_request.number != 'null' && github.head_ref != 'protocol-squad'
     runs-on: ubuntu-latest
     name: Deployment Notification
     steps: