diff --git a/big/alerting/index.mdx b/big/alerting/index.mdx
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--- a/big/alerting/index.mdx
+++ b/big/alerting/index.mdx
@@ -10,6 +10,15 @@ import Youtube from "@theme/Youtube";
 
 Business Alerting is a module of Business Engine configured using Business Studio. The [Business Engine](../engine/) is responsible for executing the configuration you specified in the [Business Studio](../studio/).
 
+## What is the Business Alerting Module and what it offers on top of the Grafana's Alerting?
+
+The Business Alerting module introduces several enhancements to Grafana's existing alerting capabilities:
+
+- **Simplified Alert Management**. It offers a more intuitive interface where all alert management is centralized, making it easier to navigate and control.
+- **Transparency**. Unlike traditional setups where configuration might be buried or complex, this module ensures all conditions and settings are openly accessible, removing the need for specialized technical knowledge.
+
+These features modify access to alert management, making Business Alerting not just for tech experts but also for a wider array of professionals. This user-friendliness significantly broadens Grafana's appeal, particularly to those engaged in the business aspects of operational management, thereby fostering its adoption across various sectors.
+
 ## Alert components
 
 **Alerting** is a system to observe how your data changes and act when a change occurs. The three main alerting components:
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