From 515f810b992606fe019ee648ea403e5e98874264 Mon Sep 17 00:00:00 2001 From: Bonnie Cameron <96838068+bonnieAcameron@users.noreply.github.com> Date: Wed, 11 Dec 2024 15:50:09 -0500 Subject: [PATCH 1/8] Revisit/update Introduction to Analytics --- content/resources/an-introduction-to-analytics.md | 11 ++++++----- 1 file changed, 6 insertions(+), 5 deletions(-) diff --git a/content/resources/an-introduction-to-analytics.md b/content/resources/an-introduction-to-analytics.md index 66de6eda7f..62eea91a57 100644 --- a/content/resources/an-introduction-to-analytics.md +++ b/content/resources/an-introduction-to-analytics.md @@ -34,15 +34,16 @@ Is your website effectively meeting its intended purpose? Are customers able to Gathering and analyzing metrics and data on how people use your website can help you make [design](https://digital.gov/topics/design/) and development decisions informed by data, rather than by guess or executive whim. Sources of data that can be particularly useful include web analytics, customer feedback, and device usage patterns. -Sharing data from and about the real people who use your products and services is a powerful tool to gain buy-in to make customer-focused improvements. +Sharing data from and about the real people who use your products and services is a powerful way to gain buy-in to make customer-focused improvements. ## How to use web analytics to measure performance Before you begin collecting data, determine what your website is ultimately trying to accomplish. Establishing goals and objectives will help you identify the data you need to understand whether or not you’re meeting those overarching goals. -Follow the framework in the table below to create objectives and calls-to-action, and identify key performance indicators to measure their success or failure. +Follow the “Key terms to know for measuring site performance” framework to create objectives and calls to action, and identify key performance indicators to measure their success or failure. + @@ -82,15 +83,15 @@ Follow the framework in the table below to create objectives and calls-to-action Using a framework like this can help you identify exactly what data you need to assess whether or not you’re meeting your goals. Appropriate research methods and clear KPIs can help you measure only what matters, to focus on the insights you need to meet your targets. There are lots of tools out there. Which ones you’ll need will depend on your KPIs and targets. For example: * Customer satisfaction and page-level surveys provide a glimpse into what people think and feel. -* A/B, multivariate, and user testing demonstrate usage and user preference. +* [A/B](https://digital.gov/event/2018/11/01/dap-learning-series-basics-ab-testing-part-1/), [multivariate](https://guides.18f.gov/methods/validate/multivariate-testing/), and [user testing](https://digital.gov/event/2022/09/28/improve-your-website-with-user-testing/) demonstrate usage and user preference. * Web analytics, clickthroughs, scroll-tracking, and heatmaps show how people navigate. -* Keywords and search terms surface the words people use to search for your content and identify topics they’re having trouble finding. +* Keywords and search terms surface the words people use to [search](https://digital.gov/topics/search/) for your content and identify topics they’re having trouble finding. Don’t focus on traffic alone. More visits, more pageviews or low bounce rates don’t necessarily equate to user success. Instead, determine your business goals, define how you will measure success, then gather the right data to know when you’ve met your targets. ## What can I do next? -It’s a good idea to understand what your agency’s top-visited websites and webpages are. You may need to report your top sites and pages periodically. But more importantly, this data can help you prioritize how you improve the user experience on the sites you manage. +It’s a good idea to identify and understand your agency’s top-visited websites and webpages. You may need to report your top sites and pages periodically. But more importantly, this data can help you prioritize how to improve the user experience on the sites you manage. The Digital Analytics Program (DAP) at GSA provides this reporting at no cost to federal agencies. [Add your site to DAP](https://digital.gov/guides/dap/add-your-site-dap/) and then follow the steps below to get access to your agency’s top website data. From 00ae5eea59bcc9cd33beac099d27c0420b2c7822 Mon Sep 17 00:00:00 2001 From: Tess Reilly Date: Thu, 12 Dec 2024 14:26:08 -0500 Subject: [PATCH 2/8] Update 2024-12-19-uswds-monthly-call-december-2024.md updated zoom link --- .../2024/12/2024-12-19-uswds-monthly-call-december-2024.md | 4 +--- 1 file changed, 1 insertion(+), 3 deletions(-) diff --git a/content/events/2024/12/2024-12-19-uswds-monthly-call-december-2024.md b/content/events/2024/12/2024-12-19-uswds-monthly-call-december-2024.md index 9cec2e7e6f..392c0a94fe 100644 --- a/content/events/2024/12/2024-12-19-uswds-monthly-call-december-2024.md +++ b/content/events/2024/12/2024-12-19-uswds-monthly-call-december-2024.md @@ -5,7 +5,7 @@ kicker: USWDS summary: The U.S. Web Design System team is joined by the Federal Website Standards team to share more about the standards, their origin, the research backing them, and what standards are coming next. event_organizer: Digital.gov cop_events: "" -registration_url: https://gsa.zoomgov.com/meeting/register/vJItfumsrzwiGRcqviGv4fcTLhgHS8ClFEU +registration_url: https://gsa.zoomgov.com/meeting/register/vJItfuitrT4pElUXm-Ua7iPb7LTizb8Sve4#/registration date: 2024-12-19 14:00:00 -0500 end_date: 2024-12-19 15:00:00 -0500 @@ -26,8 +26,6 @@ primary_image: 2024-uswds-monthly-call-dec-title-card --- -{{< asset-static file="uswds-monthly-call-november-2024.pptx" label="View the slides (Powerpoint presentation, 5 MB, 109 slides)" >}} - This month, the U.S. Web Design System team hosts the Federal Website Standards team who will share more about the standards, their origin, the research backing them, and what standards are coming next. In this session, you’ll: From ada63087ee4e249a4e11f239955db00543949018 Mon Sep 17 00:00:00 2001 From: Makayla Hipke Date: Thu, 12 Dec 2024 15:25:51 -0500 Subject: [PATCH 3/8] Update event --- ...-12-19-uswds-monthly-call-december-2024.md | 63 ------------------- 1 file changed, 63 deletions(-) delete mode 100644 content/events/2024/12/2024-12-19-uswds-monthly-call-december-2024.md diff --git a/content/events/2024/12/2024-12-19-uswds-monthly-call-december-2024.md b/content/events/2024/12/2024-12-19-uswds-monthly-call-december-2024.md deleted file mode 100644 index 392c0a94fe..0000000000 --- a/content/events/2024/12/2024-12-19-uswds-monthly-call-december-2024.md +++ /dev/null @@ -1,63 +0,0 @@ ---- -title: USWDS Monthly Call - December 2024 -deck: Introducing the federal website standards -kicker: USWDS -summary: The U.S. Web Design System team is joined by the Federal Website Standards team to share more about the standards, their origin, the research backing them, and what standards are coming next. -event_organizer: Digital.gov -cop_events: "" -registration_url: https://gsa.zoomgov.com/meeting/register/vJItfuitrT4pElUXm-Ua7iPb7LTizb8Sve4#/registration -date: 2024-12-19 14:00:00 -0500 -end_date: 2024-12-19 15:00:00 -0500 - -# See all topics at https://digital.gov/topics -topics: - - human-centered-design - - usability - - user-experience - - open-government - - policies and regulations - -slug: uswds-monthly-call-december-2024 - -# zoom, youtube_live, adobe_connect, google -event_platform: zoom - -primary_image: 2024-uswds-monthly-call-dec-title-card - ---- - -This month, the U.S. Web Design System team hosts the Federal Website Standards team who will share more about the standards, their origin, the research backing them, and what standards are coming next. - -In this session, you’ll: -* Learn how the standards were developed and why they’re important -* Understand what standards are coming next and how you might prepare for them -* See the USWDS options you can implement — or have already implemented — to comply with one of the first required standards - -**This event is best suited for:** Design system users of **all levels** - -**Speakers** - -- **Dan Williams** **-** Product Lead, USWDS -- **Anne Petersen** **-** Engineering Lead, USWDS -- **Renata Phillippi** **-** Presidential Innovation Fellow, detailed to TTS - -## Join our Communities of Practice - -- [USWDS](https://designsystem.digital.gov/about/community/) -- [Section 508 IT Accessibility](https://www.section508.gov/manage/join-the-508-community/) - -_This event is part of a monthly series that takes place on the third Thursday of each month. Don’t forget to set a placeholder on your personal calendar for our future events this year._ - -## About the USWDS - -[The U.S. Web Design System](https://designsystem.digital.gov/) is a toolkit of principles, guidance, and code to help government teams design and build accessible, mobile-friendly websites backed by user research and modern best practices. - -- [The U.S. Web Design System](https://designsystem.digital.gov/) -- [Contribute on GitHub](https://github.com/uswds/uswds/issues) -- [Email Us](mailto:uswds@gsa.gov) -- [Join our community](https://digital.gov/communities/uswds/) -- [Follow @uswds on Twitter](https://twitter.com/uswds) - ---- - -_Disclaimer_: All references to specific brands, products, and/or companies are used only for illustrative purposes and do not imply endorsement by the U.S. federal government or any federal government agency. From 6e16c32b3c45973ef87150157bedeb816d66c7f2 Mon Sep 17 00:00:00 2001 From: Toni Bonitto Date: Thu, 12 Dec 2024 17:00:33 -0500 Subject: [PATCH 4/8] Update an-introduction-to-analytics.md reordered wording for sentence before table --- content/resources/an-introduction-to-analytics.md | 10 +++++----- 1 file changed, 5 insertions(+), 5 deletions(-) diff --git a/content/resources/an-introduction-to-analytics.md b/content/resources/an-introduction-to-analytics.md index 62eea91a57..df7b7f02f6 100644 --- a/content/resources/an-introduction-to-analytics.md +++ b/content/resources/an-introduction-to-analytics.md @@ -4,16 +4,16 @@ title: "An introduction to analytics" deck: "Use metrics and data to understand how people use your website" summary: "Learn how to set performance goals, and identify specific KPIs and targets to measure and meet them, using web analytics." +# See all authors at https://digital.gov/authors +authors: + - rflagg + # See all topics at https://digital.gov/topics topics: - analytics - digital-service-delivery - budgeting-and-performance -# See all authors at https://digital.gov/authors -authors: - - rflagg - slug: an-introduction-to-analytics # Controls how this page appears across the site @@ -40,7 +40,7 @@ Sharing data from and about the real people who use your products and services i Before you begin collecting data, determine what your website is ultimately trying to accomplish. Establishing goals and objectives will help you identify the data you need to understand whether or not you’re meeting those overarching goals. -Follow the “Key terms to know for measuring site performance” framework to create objectives and calls to action, and identify key performance indicators to measure their success or failure. +To create objectives and calls to action, and identify key performance indicators (KPIs) to measure their success or failure, follow the framework in the table below:
Key terms to know for measuring site performance
Measurement
From 241977804f0545f8bbca2bb26852fcfd2cb45093 Mon Sep 17 00:00:00 2001 From: Tess Reilly Date: Fri, 13 Dec 2024 15:13:13 -0500 Subject: [PATCH 5/8] =?UTF-8?q?Create=20Blog=20Post=20=E2=80=9C2024/12/202?= =?UTF-8?q?4-12-13-driving-digital-transformation-across-government-for-la?= =?UTF-8?q?sting-impact=E2=80=9D?= MIME-Version: 1.0 Content-Type: text/plain; charset=UTF-8 Content-Transfer-Encoding: 8bit --- ...on-across-government-for-lasting-impact.md | 31 +++++++++++++++++++ 1 file changed, 31 insertions(+) create mode 100644 content/news/2024/12/2024-12-13-driving-digital-transformation-across-government-for-lasting-impact.md diff --git a/content/news/2024/12/2024-12-13-driving-digital-transformation-across-government-for-lasting-impact.md b/content/news/2024/12/2024-12-13-driving-digital-transformation-across-government-for-lasting-impact.md new file mode 100644 index 0000000000..aed4d02cac --- /dev/null +++ b/content/news/2024/12/2024-12-13-driving-digital-transformation-across-government-for-lasting-impact.md @@ -0,0 +1,31 @@ +--- +# Originally published at the following URL +source_url: https://www.whitehouse.gov/omb/briefing-room/2024/12/12/driving-digital-transformation-across-government-for-lasting-impact/ +source: whitehouse +date: 2024-12-12 00:00:00 -0500 +title: Driving Digital Transformation Across Government for Lasting Impact +deck: Digital promotes effective, usable federal services that enhance public + trust in government. Over the past four years, the Office of the Federal + Chief Information Officer (OFCIO) has laid the groundwork for a modern, + secure, and user-friendly Federal Government. From advancing cybersecurity to + forging global partnerships and streamlining IT investments, these efforts + have improved how millions interact with government services. +summary: Digital promotes effective, usable federal services that enhance public + trust in government. Over the past four years, the Office of the Federal + Chief Information Officer (OFCIO) has laid the groundwork for a modern, + secure, and user-friendly Federal Government. From advancing cybersecurity to + forging global partnerships and streamlining IT investments, these efforts + have improved how millions interact with government services. +# See all topics at https://digital.gov/topics +topics: + - governance + - digital-service-delivery + - design + - accessibility + - communication +slug: driving-digital-transformation-across-government-for-lasting-impact +# Controls how this page appears across the site +# 0 -- hidden +# 1 -- visible +weight: 1 +--- From 0e8091962667b2918da25e1ce6a4896c5febc405 Mon Sep 17 00:00:00 2001 From: Tess Reilly Date: Fri, 13 Dec 2024 15:17:14 -0500 Subject: [PATCH 6/8] =?UTF-8?q?Create=20Blog=20Post=20=E2=80=9C2024/12/202?= =?UTF-8?q?4-12-13-how-we-measure-the-success-of-coaching-engagements?= =?UTF-8?q?=E2=80=9D?= MIME-Version: 1.0 Content-Type: text/plain; charset=UTF-8 Content-Transfer-Encoding: 8bit --- ...ure-the-success-of-coaching-engagements.md | 30 +++++++++++++++++++ 1 file changed, 30 insertions(+) create mode 100644 content/news/2024/12/2024-12-13-how-we-measure-the-success-of-coaching-engagements.md diff --git a/content/news/2024/12/2024-12-13-how-we-measure-the-success-of-coaching-engagements.md b/content/news/2024/12/2024-12-13-how-we-measure-the-success-of-coaching-engagements.md new file mode 100644 index 0000000000..6c72234af8 --- /dev/null +++ b/content/news/2024/12/2024-12-13-how-we-measure-the-success-of-coaching-engagements.md @@ -0,0 +1,30 @@ +--- +# Originally published at the following URL +source_url: https://18f.gsa.gov/2024/12/10/how-we-measure-coaching/ +source: 18f +date: 2024-12-10 00:00:00 -0500 +title: How we measure the success of coaching engagements +deck: > + 18F measures the success of coaching by tracking the progress of first-time + product owners. Through self-assessments and ongoing support, they focused on + developing key skills such as product discovery and vendor management. This + approach allowed them to visibly track growth and ensure agency partners were + empowered to lead their technology modernization projects with confidence. +summary: > + 18F measures the success of coaching by tracking the progress of first-time + product owners. Through self-assessments and ongoing support, they focused on + developing key skills such as product discovery and vendor management. This + approach allowed them to visibly track growth and ensure agency partners were + empowered to lead their technology modernization projects with confidence. +# See all topics at https://digital.gov/topics +topics: + - analytics + - data-visualization + - communication + - emerging-tech +slug: how-we-measure-the-success-of-coaching-engagements +# Controls how this page appears across the site +# 0 -- hidden +# 1 -- visible +weight: 1 +--- From 001bd6879e5f50fcaf6abd273f1b965821aa3f56 Mon Sep 17 00:00:00 2001 From: Tess Reilly Date: Fri, 13 Dec 2024 15:20:16 -0500 Subject: [PATCH 7/8] =?UTF-8?q?Create=20Blog=20Post=20=E2=80=9C2024/12/202?= =?UTF-8?q?4-12-13-18f-project-defaults=E2=80=9D?= MIME-Version: 1.0 Content-Type: text/plain; charset=UTF-8 Content-Transfer-Encoding: 8bit --- .../12/2024-12-13-18f-project-defaults.md | 24 +++++++++++++++++++ 1 file changed, 24 insertions(+) create mode 100644 content/news/2024/12/2024-12-13-18f-project-defaults.md diff --git a/content/news/2024/12/2024-12-13-18f-project-defaults.md b/content/news/2024/12/2024-12-13-18f-project-defaults.md new file mode 100644 index 0000000000..8dfce73368 --- /dev/null +++ b/content/news/2024/12/2024-12-13-18f-project-defaults.md @@ -0,0 +1,24 @@ +--- +# Originally published at the following URL +source_url: https://18f.gsa.gov/2024/12/05/2024-12-5-18f-project-defaults/ +source: 18f +date: 2024-12-05 00:00:00 -0500 +title: 18F project defaults +deck: 18F collaborated on 31 government digital service projects in 2024, + including the IRS Direct File Pilot and Notify.gov. To streamline processes, + they shared five default templates for other project teams to adopt and + improve efficiency and transparency on their own projects. +summary: 18F collaborated on 31 government digital service projects in 2024, + including the IRS Direct File Pilot and Notify.gov. To streamline processes, + they shared five default templates for other project teams to adopt and + improve efficiency and transparency on their own projects. +# See all topics at https://digital.gov/topics +topics: + - best-practices + - content-strategy +slug: 18f-project-defaults +# Controls how this page appears across the site +# 0 -- hidden +# 1 -- visible +weight: 1 +--- From e7b0c4bb5775ce5d72f7eac225a34b504c74a6bd Mon Sep 17 00:00:00 2001 From: Toni Bonitto Date: Fri, 13 Dec 2024 17:32:22 -0500 Subject: [PATCH 8/8] Update 2024-12-13-driving-digital-transformation-across-government-for-lasting-impact.md removed double spaces between sentences, fixed typos --- ...transformation-across-government-for-lasting-impact.md | 8 ++++---- 1 file changed, 4 insertions(+), 4 deletions(-) diff --git a/content/news/2024/12/2024-12-13-driving-digital-transformation-across-government-for-lasting-impact.md b/content/news/2024/12/2024-12-13-driving-digital-transformation-across-government-for-lasting-impact.md index aed4d02cac..3182e76c89 100644 --- a/content/news/2024/12/2024-12-13-driving-digital-transformation-across-government-for-lasting-impact.md +++ b/content/news/2024/12/2024-12-13-driving-digital-transformation-across-government-for-lasting-impact.md @@ -5,15 +5,15 @@ source: whitehouse date: 2024-12-12 00:00:00 -0500 title: Driving Digital Transformation Across Government for Lasting Impact deck: Digital promotes effective, usable federal services that enhance public - trust in government. Over the past four years, the Office of the Federal + trust in government. Over the past four years, the Office of the Federal Chief Information Officer (OFCIO) has laid the groundwork for a modern, - secure, and user-friendly Federal Government. From advancing cybersecurity to + secure, and user-friendly federal government. From advancing cybersecurity to forging global partnerships and streamlining IT investments, these efforts have improved how millions interact with government services. summary: Digital promotes effective, usable federal services that enhance public - trust in government. Over the past four years, the Office of the Federal + trust in government. Over the past four years, the Office of the Federal Chief Information Officer (OFCIO) has laid the groundwork for a modern, - secure, and user-friendly Federal Government. From advancing cybersecurity to + secure, and user-friendly federal government. From advancing cybersecurity to forging global partnerships and streamlining IT investments, these efforts have improved how millions interact with government services. # See all topics at https://digital.gov/topics
Key terms to know for measuring site performance